Hirotsugu Asakura (Manager)
Guest stays are greatly improved by delivering the latest information to their smartphone
In order to improve communication with the increasing number of tourists visiting Japan from overseas, we have been hiring foreigners in addition to language training for existing staff. However, due to the pandemic, we needed to reduce costs and had to prepare another solution for the increase in in-bound tourists after the pandemic. Then, we heard about KIR, which has an automatic translation function for over 109 languages.
By scanning the 2D barcode installed in the guests room, we can provide a wealth of information about the hotel and its surroundings. We have received feedback from customers who have used the service, saying they appreciate that they can find the information they need on their smartphones without having to make inquiries by extension.
In KIR, we post emergency information, and ask guests to scan the 2D barcode and check the information when they enter the room. Thanks to these efforts, we were able to achieve a high utilization rate of KIR. In addition, by reading customer usage status from the data dashboard, we can understand what customers are interested in, which can be used for building marketing plans. If there are any improvements needed, they are taken care of flexibly by the KIR support team, which is very helpful.
Currently, we use KIR to take care of our guests mainly during their stay. But in the future, we would like to use it before and after their stay, such as simple check-in using their smartphones.
In addition, we expect KIR to accelerate our digitalization even more through integration with hotel systems (PMS) in the near future.
Akan Yuku no Sato Tsuruga
Lake Akan Tsuruga WINGS
Homepage https://www.tsuruga.com/
Location Kushiro City, Hokkaido
